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Conversion funnel calculator

Calculate step conversion, drop-off and overall conversion from your actual funnel counts.

Output

Step conversion and drop-off evidence

Inputs stay in this browser and are never sent to MetricFold.

Funnel counts

Overall conversion

2.40%

240 of 10,000 people

Visited landing page

Funnel entrants

10,000 · 100.0%

10,000

Started signup

8,200 dropped · 82.0% drop-off

1,800 · 18.0%

1,800

Reached first value

1,080 dropped · 60.0% drop-off

720 · 40.0%

Started paying

480 dropped · 66.7% drop-off

240 · 33.3%

Turn the plan into live evidence

MetricFold combines first-party traffic, semantic product actions, funnels, friction, retention and verified revenue in one bounded report.

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